Five Business Technology Trends CEOs Need To Embrace

The unexpected entry of COVID-19 and its consequences blew away. Technology rose to the occasion and helped businesses cope with these changes to some extent. The new normal has proven that we can adapt and overcome any mishap. A new flurry of innovations and new technologies promise to help us cope with the new normal beyond.

Business technology trends

Transformation of the workplace and work culture

Working from home has become a growing trend in today’s work environment. While some businesses already use the option of regular remote work, COVID-19 has made WFH mandatory. Some companies have announced telecommuting for their employees until mid. Global Workplace Analytics estimates that by the end of year, of the workforce will work from home several days a week. This trend can worry CEOs because it involves a massive element of trust. It will help establish work-from-home policies and metrics to ensure productivity.

Bridge gaps and restore relationships

The unplanned kind of interaction that contributes so much to how we build relationships with people and how we build culture, those things are missing, says Andi Owen, CEO of Herman Miller Inc. CEOs and employees alike can empathize with Andi Owen’s sentiments. Hopefully, one day in the future, face to face meetings will return to normal. But right now is the time to shift strategies towards the digital realm to improve relationships. 

Embrace innovation and creativity

Some CEOs may shy away from embracing new ideas and technologies because they lack the resources to commit to significant innovation. If the CEO is not ready to embrace new ideas and practices, it can turn into a business disaster. A successful business will always have data and technology at its core, but a successful CEO will encourage creativity in his employees and welcome new ideas and practices. They must have a hands-on approach to every sector of the business and communicate with employees, partners and customers.

Better online presence

All of the trends mentioned above adapting to a work from home culture, strengthening the network and embracing innovation require businesses to improve their online presence and digital profile. Better customer service should be at the top of your radar. In addition to product launches, continue to update your social content on social media. If you want to build your audience, check out the suggestions in their feed.

Flexibility is key

As the new year approaches, every business makes some long-term and short-term plans. The upheavals will continue as the pandemic persists, and we must contend with the social and economic collateral damage. Businesses therefore need to assess their ability to be flexible. Many people have learned that they can work from home or that there are other ways of running their business than they might have thought from what they were doing a few years ago.

Conclusion

Businesses will need to adjust their marketing plans. This could include strengthening their online presence to acquire and retain customers while keeping their employees engaged and happy. The most successful CEOs find ways to improve their network even in the most challenging times.