A Quick Guide To Pros & Cons Of Chatbot Development

According to ComScore’s 2017 US Mobile App Report, users spend 90% of their mobile app time in their top 5 apps. Surprised Well, more alarming is that nearly 50% of their time is spent on a single app, leaving 18% lesser time for the second and other three apps. This until and unless your app is the first or second most used application, there’s no way to get valuable users’ attention.

Chatbot development

Pros

Reach a wider customer base

As the messaging applications are gaining huge momentum over social networks and other applications, a Chatbot built into a chat platform like Facebook Messenger can help you to reach a wider customer base across the globe.

Round the clock customer service

Another reason why businesses are looking ahead to shaping the future with bots is its potential for ‘round the clock’ customer service. This empowers the customers to communicate regarding any product/service even in the midnight and get a response immediately.

Faster & customizable facility

The websites take a few seconds or minutes to load, while the mobile apps consume your storage space. However, the chatbots loads instantaneously and do not ask for separate phone’s memory storage. They win the race as users prefer mobility solutions with faster loading time and lesser memory consumption.

Cons

Immature

There’s no exaggeration to the fact that the Chatbot is the fastest flourishing technology in the field of app development. But still, it is not mature enough to give tough competition to humans and mobile applications. According to the top mobile app development companies, the bots gain knowledge by the interactions and might need a human assistant to handle the situation when something goes wrong.

Can replace promotional, retail & content-focused mobile apps only

Although there are millions of applications on the App Store, about 75% of revenue is driven by games. Various mobile app development agencies have integrated the gamification into the bots to attract the younger audience, but there’s still tough competition in the market. The applications like Prisma, Pokemon Go and MSQRD are still ranking on the top, proving that mobile apps are still in business.

Conclusion

Now, as you are familiar with the advantages and disadvantages of Chatbot development, take the right decision for your business.