6 Tips to Make Your New Non-Profit Website Kick-Ass

To get your new site off the ground, you’ll need to do more than just install a free theme and add a few blog posts. You’ll need to put some thought into your website design, the content you post, and the user experience.

Non-profit website kick-ass

Think you don’t have enough blog content to fill your calendar

Check out some of your most frequently asked questions. My guess is that you can get some mileage out of hot topics. Then continue to break down some of these misconceptions in more detail in the following posts.

Another way to use blog content is to target different audience segments

Enter your audience in your calendar and don’t forget to change it. One for the people who care about your programs that serve children alongside people who look after senior services.

Sydney, Australia 2020-02-23 Target Retail Store. Target Austral

Show different ways to solve the problem

Most nonprofits have multiple programs. There is not just one way to solve homelessness or illiteracy or domestic violence. You have a lot of stories, and each of them tells a slightly different approach to how to change the world. They are the most compelling content you have.

Using different writers can make your job easier

While adding new voices, new perspectives, and additional credibility to your blog. People like to listen to people other than you from time to time. It somehow seems more authentic. And when you ask others to contribute, they usually promote your blog to their networks.

Consider different blogs for different purposes

I don’t recommend starting here unless you have full resources but keep it in mind as an aspirational goal.

Editorial calendar allows you to plan more content

Like any good plan, it should also specify deadlines and responsible persons. The best laid plans are meaningless if they are not executed. Or you can share on some other project management software like basecamp so everyone involved can keep up to date with their tasks.

Conclusion

Influencer marketing can be a tangled web to weave if know where to start. From outreach to campaigns to tracking success the entire process takes a while to master.